College of Social and Behavioral Sciences2016-2017

Strategic Communication

Advertising, Minor

Students in this minor will study the art and science of advertising, including: the creation of ad copy, layouts, advertising campaigns, and media selection.

Careers

What Can I Do with a Minor in Advertising?

Are you interested in understanding the choices that people make, and why they make them? Are you a communicator, who loves to reach out to others? Would you like to make a career out of doing the things you love? This minor will give you the skills to blend advertising techniques with any major.

You will learn about advertising in the broader context of communication for marketing activities, how and why advertising works, and will study the applied aspects of writing advertising copy and developing advertising strategy. A minor in Advertising will provide you a valuable perspective in a variety of advertising and media-related fields.

Career opportunities that might be pursued:
  • Marketing
  • Public relations Sales
  • Social work
  • Research


University Requirements

  • A minor is earned in conjunction with a bachelor's degree.

    To receive a minor (18 to 24 units) at Northern Arizona University, you must complete a planned group of courses from one or more subject matter areas with a cumulative grade point average of at least 2.0. At least 12 units of the minor must be unique to that minor and not applied to any other minor.

Overview

In addition to University Requirements:

  • Complete individual plan requirements.

Please note that you may be able to use some courses to meet more than one requirement. Contact your advisor for details.

Minimum Units for Completion 18
Major GPA 2.5

Details

Minor Requirements
  • Be aware that some courses may have prerequisites that you must also take. For prerequisite information click on the course or see your advisor.

Campus Availability



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