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Marketing
Description: Application and integration of key marketing concepts to plan, implement, and control marketing activities. Incorporates recent trends in marketing practice for decision making, evaluating, and/or developing marketing plans. Letter grade only.
Units: 3
Sections offered: Fall 2024 Spring 2025 Summer 2025
Prerequisite: MKT 334 and MKT 430
Marketing
Term : Summer 2013
Catalog Year : 2012-2013
MKT 490 - Strategic Marketing
Description: Application and integration of key marketing concepts to plan, implement, and control marketing activities. Incorporates recent trends in marketing practice for decision making, evaluating, and/or developing marketing plans. Letter grade only.
Units: 3
Sections offered: Fall 2024 Spring 2025 Summer 2025
Prerequisite: MKT 334 and MKT 430