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Marketing
Description: Marketing opportunities and strategies for multinational organizations. Special attention given to planning and implementing marketing mix variables in international settings. Letter grade only.
Units: 3
Sections offered: Fall 2024 Spring 2025 Summer 2025
Prerequisite: ECO 285 and MKT 333 and Business Professional Program
Marketing
Term : Summer 2017
Catalog Year : 2016-2017
MKT 480 - International Marketing
Description: Marketing opportunities and strategies for multinational organizations. Special attention given to planning and implementing marketing mix variables in international settings. Letter grade only.
Units: 3
Sections offered: Fall 2024 Spring 2025 Summer 2025
Prerequisite: ECO 285 and MKT 333 and Business Professional Program