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Marketing
Description: Practical application of selling skills and techniques, interpersonal communication skills, and long-term business relationship development. Identification of key factors for organizing, training, and motivating the sales force. Letter grade only.
Units: 3
Sections offered: Fall 2024
Prerequisite: For business majors: MKT 333 and Business Professional Program (BPP). For non-business majors: (Marketing Certificate or Hospitality Marketing and Sales Certificate) MKT 333 and junior-level status
Marketing
Term : Summer 2018
Catalog Year : 2017-2018
MKT 337 - Professional Selling
Description: Practical application of selling skills and techniques, interpersonal communication skills, and long-term business relationship development. Identification of key factors for organizing, training, and motivating the sales force. Letter grade only.
Units: 3
Sections offered: Fall 2024
Prerequisite: For business majors: MKT 333 and Business Professional Program (BPP). For non-business majors: (Marketing Certificate or Hospitality Marketing and Sales Certificate) MKT 333 and junior-level status