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Entrepreneurship and Innovative Thinking
Description: Introduces the 5 Forces model; competitive marketing for various scenarios; risk factors in competition and effective mitigation strategies; the role of Behavioral Economics in developing competitive strategies; discusses the effects of Innovation Theory on the 5 Forces model. Letter grade only.
Units: 2
No sections currently offered.
Entrepreneurship and Innovative Thinking
Term : Summer 2020
Catalog Year : 2019-2020
EIT 350 - Competition For Entrepreneurs
Description: Introduces the 5 Forces model; competitive marketing for various scenarios; risk factors in competition and effective mitigation strategies; the role of Behavioral Economics in developing competitive strategies; discusses the effects of Innovation Theory on the 5 Forces model. Letter grade only.
Units: 2
No sections currently offered.