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Strategic Communication
Description: Introduction to graphic design principles as the visual language of Strategic Communication. You will learn what tools are used by creative professionals, develop a deep understanding of the principles of design, gain a baseline skillset in InDesign and a working knowledge of Illustrator, Photoshop, and other emerging tools. You will learn what types of jobs utilize these skills, and how creative work fits into a larger organizational strategy. Letter grade only.
Units: 3
Sections offered: Fall 2024 Spring 2025
Prerequisite: (((COM 200, CST 111, and (Strategic Communication BS or Advertising minor)) or (Public Relations minor); Junior Status or higher
Strategic Communication
Term : Summer 2024
Catalog Year : 2023-2024
STR 307 - Creative Fundamentals
Description: Introduction to graphic design principles as the visual language of Strategic Communication. You will learn what tools are used by creative professionals, develop a deep understanding of the principles of design, gain a baseline skillset in InDesign and a working knowledge of Illustrator, Photoshop, and other emerging tools. You will learn what types of jobs utilize these skills, and how creative work fits into a larger organizational strategy. Letter grade only.
Units: 3
Sections offered: Fall 2024 Spring 2025
Prerequisite: (((COM 200, CST 111, and (Strategic Communication BS or Advertising minor)) or (Public Relations minor); Junior Status or higher