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Communication
Description: Provides a comprehensive understanding of the nature of crises. The course examines the role public relations professionals play in helping corporate, nonprofit, government organizations and individuals to manage and find success. It covers distinctive areas of crisis research and practice -- prevention, preparation, recognition, response and post-crisis concerns. Co-convened with PR 460. Letter grade only.
Units: 3
Sections offered: Fall 2024
Prerequisite: Graduate Status
Communication
Term : Summer 2024
Catalog Year : 2023-2024
COM 560 - Crisis Communication
Description: Provides a comprehensive understanding of the nature of crises. The course examines the role public relations professionals play in helping corporate, nonprofit, government organizations and individuals to manage and find success. It covers distinctive areas of crisis research and practice -- prevention, preparation, recognition, response and post-crisis concerns. Co-convened with PR 460. Letter grade only.
Units: 3
Sections offered: Fall 2024
Prerequisite: Graduate Status