Marketing
Term : Fall 2015
Catalog Year : 2015-2016

MKT 480 - International Marketing

Return to search

Description: Marketing opportunities and strategies for multinational organizations. Special attention given to planning and implementing marketing mix variables in international settings. Letter grade only.

Units: 3

Sections offered: Fall 2019 Spring 2020

Prerequisite: ECO 285 and MKT 333 and Business Professional Program