Strategic Communication
Term : Fall 2021
Catalog Year : 2021-2022

STR 307 - Creative Fundamentals

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Description: Introduction to graphic design principles as the visual language of Strategic Communication. You will learn what tools are used by creative professionals, develop a deep understanding of the principles of design, gain a baseline skillset in InDesign and a working knowledge of Illustrator, Photoshop, and other emerging tools. You will learn what types of jobs utilize these skills, and how creative work fits into a larger organizational strategy. Letter grade only.

Units: 3

Sections offered: Fall 2021 Spring 2022

Prerequisite: COM 200, CST 111, (Strategic Communication B.S. or Advertising minor), Junior Status or higher