Strategic Communication
STR 307 - Creative Fundamentals
Description: Introduction to graphic design principles as the visual language of Strategic Communication. You will learn what tools are used by creative professionals, develop a deep understanding of the principles of design, gain a baseline skillset in InDesign and a working knowledge of Illustrator, Photoshop, and other emerging tools. You will learn what types of jobs utilize these skills, and how creative work fits into a larger organizational strategy. Letter grade only.
Units:
3
Sections offered:
Spring 2024
Fall 2024
Requirement Designation:
Prerequisite: Admission to (Strategic Communication BS or Advertising Minor)