Marketing
Term : Fall 2017
Catalog Year : 2017-2018

MKT 333I - Integrated Business Seminar - Marketing

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Description: Introduction to marketing. Discussion and application of strategic marketing concepts, external forces and application of strategic marketing concepts, external forces affecting marketing, social responsibility and global issues. Substitutes for MKT 333 but integrated with management and business communication. Letter grade only.

Units: 3

Sections offered: Fall 2017

Corequisite: MGT 300I and Business Professional Program