Marketing
Term : Winter 2020
Catalog Year : 2020-2021

MKT 333I - Integrated Business Seminar - Marketing

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Description: Introduction to marketing. Discussion and application of strategic marketing concepts, external forces and application of strategic marketing concepts, external forces affecting marketing, social responsibility and global issues. Substitutes for MKT 333 but integrated with management and business communication. Letter grade only.

Units: 3

No sections currently offered.

Prerequisite: Business Professional Program (BPP)