Bachelor Business Administration
Term : Summer 2017
Catalog Year : 2016-2017

BBA 413 - Emarketing

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Description: Exploring the use of technologies to address marketing needs of organizations and consumers. Practical application of eMarketing strategies and social media technologies being used in today's business environment to achieve business goals. Letter grade only.

Units: 3

Sections offered: Spring 2018 Spring 2019

Prerequisite: BBA 305W and BBA 310