Term : Summer 2019
Catalog Year : 2018-2019

COM 402 - Social Media Strategy

Return to search

Description: This course focuses on using social media in a strategic way to promote brand awareness, helping businesses and individuals reach their desired audiences as well as learning to represent oneself in social media as a professional and using social media to successfully represent a brand/company/organization. Social media brands will be studied and analyzed on a variety of platforms. Letter grade only.

Units: 3

Sections offered: Fall 2019 Spring 2020