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Administration
Description: Practical application of marketing strategies for small firms including sales, advertising, public relations, promotions, and relationship building. Special attention is given to the influence of the marketplace on the firm's marketing mix. Letter grade only.
Units: 3
No sections currently offered.
Prerequisite: (MADM or MADM prep) or (MOL or MOL prep)
Administration
Term : Fall 2018
Catalog Year : 2018-2019
ADM 550 - Marketing For Administrators
Description: Practical application of marketing strategies for small firms including sales, advertising, public relations, promotions, and relationship building. Special attention is given to the influence of the marketplace on the firm's marketing mix. Letter grade only.
Units: 3
No sections currently offered.
Prerequisite: (MADM or MADM prep) or (MOL or MOL prep)