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Entrepreneurship
Description: Introduces the 5 Forces model; competitive marketing for various scenarios; risk factors in competition and effective mitigation strategies; the role of Behavioral Economics in developing competitive strategies; discusses the effects of Innovation Theory on the 5 Forces model. Letter grade only.
Units: 2
No sections currently offered.
Prerequisite: ENGY 102, MATY 142, ENTY 250, and ENTY 330
Entrepreneurship
Term : Summer 2018
Catalog Year : 2017-2018
ENTY 350 - Competition For Entrepreneurs
Description: Introduces the 5 Forces model; competitive marketing for various scenarios; risk factors in competition and effective mitigation strategies; the role of Behavioral Economics in developing competitive strategies; discusses the effects of Innovation Theory on the 5 Forces model. Letter grade only.
Units: 2
No sections currently offered.
Prerequisite: ENGY 102, MATY 142, ENTY 250, and ENTY 330