Service Management and Leadership
SIMY 361 - Salesmanship & Marketing: Selling The Business And Product
Description: Students are introduced to the steps in the selling process and an overall understanding of guidelines in style, spirit, and presence of a winning salesperson. Marketing will introduce students to the critical nature of advertising, branding, digital media, and how to utilize applied research and metrics in a traditional business setting. Letter grade only.
Units:
2
No sections currently offered.
Requirement Designation:
Prerequisite: ENG 105 or ENGY 102