The W. A. Franke College of Business
Department of Management, Marketing, and Information Systems
Business Analytics, Undergraduate Certificate
Academic Information
The Business Analytics certificate is designed to prepare students to understand and take part in the data-driven business decision making process. The data-driven decision-making process has been adopted for strategic, tactical, and operational decisions made by business worldwide. Understanding how data is used to enhance business decisions increases the possibility for future student achievement in many business sectors.