Academic Catalog - 2023-2024

The W. A. Franke College of Business

Hotel and Restaurant Management

Event Management and Meetings, Incentives, Conventions, and Exhibits (MICE), Undergraduate Certificate


Academic Information

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Academic Catalog - 2023-2024

The W. A. Franke College of Business

Hotel and Restaurant Management

Event Management and Meetings, Incentives, Conventions, and Exhibits (MICE), Undergraduate Certificate


Careers

What Can I Do with a Certificate in Hospitality Event Management?

A hospitality major with a Certificate in Hospitality Event Management will enhance their opportunity of being employed by event-planning departments of hotels, convention facilities, exhibition facilities, country clubs, and resorts. 

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Academic Catalog - 2023-2024

The W. A. Franke College of Business

Hotel and Restaurant Management

Event Management and Meetings, Incentives, Conventions, and Exhibits (MICE), Undergraduate Certificate


University Requirements

University Requirements
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Academic Catalog - 2023-2024

The W. A. Franke College of Business

Hotel and Restaurant Management

Event Management and Meetings, Incentives, Conventions, and Exhibits (MICE), Undergraduate Certificate


Overview

In addition to University Requirements:

Students may be able to use some courses to meet more than one requirement. Contact your advisor for details.

Minimum Units for Completion 15 - 18
Major GPA 2.0
Highest Mathematics Required MAT 114
Fieldwork Experience/Internship Required

Purpose Statement

The Event Management Certificate prepares students for careers in event-planning departments of hotels, convention facilities, exhibition facilities, country clubs, and resorts. Students gain background and experience in planning, budgeting, and implementing conferences, meetings, and other special events in the public and private sectors. Coursework provides students with professional preparation focusing on the concepts and principles involved in catering events; meetings, events, and convention management; interior design for event spaces; special events management; budgets and finance; site selection; contracts, vendors, and negotiations; marketing and promotions; food production; and meeting technology.

At the completion of the certificate, students will be able to demonstrate event-planning skills via an on-site, hands-on internship; interpret and evaluate effective space planning solutions for a variety of event venues; formulate and manage an event budget; and explain the process of planning, selecting, and scheduling activities, organizing volunteers and staff, and marketing and promoting a variety of events.

Student Learning Outcomes

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Academic Catalog - 2023-2024

The W. A. Franke College of Business

Hotel and Restaurant Management

Event Management and Meetings, Incentives, Conventions, and Exhibits (MICE), Undergraduate Certificate


Details

Certificate Requirements
Additional Information
More Information

Academic Catalog - 2023-2024

The W. A. Franke College of Business

Hotel and Restaurant Management

Event Management and Meetings, Incentives, Conventions, and Exhibits (MICE), Undergraduate Certificate


Campus Availability

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