Provost Office

2022-2023 Undergraduate Catalog Progression Plans are for planning purposes
only; see the catalog for official details.

Business Administration, Bachelor of Business Administration

Progression Plan-Classic Marketing - Emphasis

Campus Availability

  • Chandler-Gilbert Cmty Coll
  • Online
  • Paradise Valley Cmty Coll
  • Yuma

Year 1

Course Description Units Notes
1. Foundation English 4
Grade Required: GRADE OF "C" OR BETTER
2. General Elective Course 3
3. Liberal Studies and/or Diversity 3 JACKSPLANNER Notes
Notes: Courses in US Ethnic and Global Diversity are required. Double dipping liberal studies and diversity is encouraged. See academic catalog for details.
4. Liberal Studies and/or Diversity 3 JACKSPLANNER Notes
Notes: Courses in US Ethnic and Global Diversity are required. Double dipping liberal studies and diversity is encouraged. See academic catalog for details.
5. Liberal Studies and/or Diversity 3 JACKSPLANNER Notes
Notes: Courses in US Ethnic and Global Diversity are required. Double dipping liberal studies and diversity is encouraged. See academic catalog for details.
Course Description Units Notes
1. Introductory Computer Course (BBA 293) 3
Grade Required: GRADE OF "C" OR BETTER
2. Business Law (BBA 205) 3
Grade Required: GRADE OF "C" OR BETTER
3. Quantitative Methods: MAT 131 or MAT 121 3
Grade Required: GRADE OF "C" OR BETTER
4. Quantitative Methods/Math Foundation 3
Grade Required: GRADE OF "C" OR BETTER
5. Liberal Studies and/or Diversity 3 JACKSPLANNER Notes
Notes: Courses in US Ethnic and Global Diversity are required. Double dipping liberal studies and diversity is encouraged. See academic catalog for details.

Year 2

Course Description Units Notes
1. Microeconomics (BBA 284) 3
Grade Required: GRADE OF "C" OR BETTER
2. Financial Accounting (BBA 255) 3
Grade Required: GRADE OF "C" OR BETTER
3. Business Statistics (BBA 201) 3
Grade Required: GRADE OF "C" OR BETTER
4. Liberal Studies and/or Diversity 3 JACKSPLANNER Notes
Notes: Courses in US Ethnic and Global Diversity are required. Double dipping liberal studies and diversity is encouraged. See academic catalog for details.
5. Liberal Studies and/or Diversity 3 JACKSPLANNER Notes
Notes: Courses in US Ethnic and Global Diversity are required. Double dipping liberal studies and diversity is encouraged. See academic catalog for details.
Course Description Units Notes
1. Macroeconomics (BBA 285) 3
Grade Required: GRADE OF "C" OR BETTER
2. Managerial Accounting (BBA 256) 3
Grade Required: GRADE OF "C" OR BETTER
3. Liberal Studies Lab Science Lecture 3
4. Liberal Studies Lab Science Lab 1
5. Liberal Studies and/or Diversity 3 JACKSPLANNER Notes
Notes: Courses in US Ethnic and Global Diversity are required. Double dipping liberal studies and diversity is encouraged. See academic catalog for details.
6. General Elective Course 3

Year 3

Course Description Units Notes
1. BBA 300 Principles Of Management In A Global Economy 3
2. BBA 305W Effective Business Communications 3
3. BBA 310 Principles Of Marketing In A Global Economy 3
4. BBA 320 Managerial Finance 3
5. Upper Division Business Elective 3 JACKSPLANNER Notes
Notes: Internship Recommended
Course Description Units Notes
1. BBA 330 Supply Chain & Operations Management 3
2. BBA 340 Management Information Systems 3
3. BBA 335 Human Resource Management 3
4. BBA 313 Personal Selling 3
5. BBA 315 Services Marketing 3

Year 4

Course Description Units Notes
1. BBA 360 Teams And Project Management 3
2. BBA 450 Leadership 3
3. BBA 480 Business Plan Development 3
4. BBA 317 Consumer Behavior 3
5. Upper Division Business Elective 3 JACKSPLANNER Notes
Notes: Internship Recommended
Course Description Units Notes
1. BBA 490C Strategic Management 3
2. BBA 413 Emarketing 3
3. BBA 417 Marketing Research 3
4. BBA 420 or 425 3
5. BBA 390 Negotiation And Conflict Management 3

Program Information

PROGRAM INFORMATION

Apply to be conditionally or fully accepted to the BBA program prior to taking upper division BBA courses.

General Information

Progression Plans are intended to provide a general road map related to the sequencing of courses. The use of Progression Plans does not constitute a contract with the University. Progression Plans are a planning tool to help you define a pathway towards degree completion.

The NAU academic catalog is the official, authoritative source for all academic requirements and policies. Any discrepancies in curricular requirements from other sources will default to the academic catalog as the official, authoritative source. For a full description of degree requirements and course descriptions, refer to the Academic Catalog (link at the top of the page).

Some courses may have prerequisites and/or require an appropriate placement score (i.e. Mathematics and English). If you do not have the prerequisite course(s) or placement, you may have to take more courses than are presented on the Progression Plan.

If you are an NAU student, Jacks Planner (an interactive version of progression plans) may be available to you. To get to Jacks Planner, log into your Student Center in LOUIE and click on Jacks Planner.