College of Social and Behavioral Sciences

2024-2025 Undergraduate Catalog Progression Plans are for planning purposes
only; see the catalog for official details.

Strategic Communication, Bachelor of Science

Progression Plan-Classic Public Relations - Emphasis

Campus Availability

  • Flagstaff

Year 1

Course Description Units Notes
1. COM 101 Communication Analysis 3
Grade Required: GRADE OF "C" OR BETTER
2. Foundation English 4
Grade Required: GRADE OF "C" OR BETTER
3. Liberal Studies and/or Diversity 3 JACKSPLANNER Notes
Notes: Courses in US Ethnic and Global Diversity are required. Double dipping liberal studies and diversity is encouraged. See academic catalog for details.
4. Liberal Studies and/or Diversity 3 JACKSPLANNER Notes
Notes: Courses in US Ethnic and Global Diversity are required. Double dipping liberal studies and diversity is encouraged. See academic catalog for details.
5. General Elective Course 3
Course Description Units Notes
1. COM 200 Communication Theory 3
Grade Required: GRADE OF "C" OR BETTER
2. CST 111 Fundamentals Of Public Speaking 3 JACKSPLANNER Notes
Notes: This course may also meet a Liberal Studies requirement: Social & Political Worlds.
3. Foundation Math 3
4. Liberal Studies and/or Diversity 3 JACKSPLANNER Notes
Notes: Courses in US Ethnic and Global Diversity are required. Double dipping liberal studies and diversity is encouraged. See academic catalog for details.
5. General Elective Course 3

Year 2

Course Description Units Notes
1. STR 272 Introduction To Public Relations 3 JACKSPLANNER Notes
Notes: Recommended that STR 272 be completed in the second year to avoid delays.
2. Liberal Studies and/or Diversity 3 JACKSPLANNER Notes
Notes: Courses in US Ethnic and Global Diversity are required. Double dipping liberal studies and diversity is encouraged. See academic catalog for details.
3. Liberal Studies and/or Diversity 3 JACKSPLANNER Notes
Notes: Courses in US Ethnic and Global Diversity are required. Double dipping liberal studies and diversity is encouraged. See academic catalog for details.
4. General Elective Course 3
5. General Elective Course 3
Course Description Units Notes
1. STR 207 Introduction To Advertising 3
2. Liberal Studies and/or Diversity 3 JACKSPLANNER Notes
Notes: Courses in US Ethnic and Global Diversity are required. Double dipping liberal studies and diversity is encouraged. See academic catalog for details.
3. Liberal Studies Science and Applied Science 3
4. General Elective Course 3
5. General Elective Course 3

Year 3

Course Description Units Notes
1. STR 373 New Media Engagement 3
2. PR 372W Public Relations Writing 3
3. STR 307 Creative Fundamentals 3
4. Liberal Studies Lab Science Lecture 3
5. Liberal Studies Lab Science Lab 1
6. General Elective Course 3
Course Description Units Notes
1. PR 371 Public Relations Case Studies And Research 3
2. PR 460 Crisis Communication 3
3. General Elective Course 3
4. General Elective Course 3
5. General Elective Course 3

Year 4

Course Description Units Notes
1. STR 446 Social Media and Analytics And Management 3
2. COM 400 or COM 425 3
3. Public Relations Emphasis Elective 3
4. General Elective Course 3
5. General Elective Course 3
Course Description Units Notes
1. PR 471C Public Relations Projects And Campaigns 3
2. General Elective Course 3
3. General Elective Course 3
4. General Elective Course 3
5. General Elective Course 1

General Information

Progression Plans are intended to provide a general road map related to the sequencing of courses. The use of Progression Plans does not constitute a contract with the University. Progression Plans are a planning tool to help you define a pathway towards degree completion.

The NAU academic catalog is the official, authoritative source for all academic requirements and policies. Any discrepancies in curricular requirements from other sources will default to the academic catalog as the official, authoritative source. For a full description of degree requirements and course descriptions, refer to the Academic Catalog (link at the top of the page).

Some courses may have prerequisites and/or require an appropriate placement score (i.e. Mathematics and English). If you do not have the prerequisite course(s) or placement, you may have to take more courses than are presented on the Progression Plan.

If you are an NAU student, Jacks Planner (an interactive version of progression plans) may be available to you. To get to Jacks Planner, log into your Student Center in LOUIE and click on Jacks Planner.