Academic Catalog - 2018-2019

The W. A. Franke College of Business

Hotel and Restaurant Management

Hospitality Marketing and Sales, Undergraduate Certificate


Academic Information

This certificate, open only to Hotel and Restaurant Management majors, focuses on consumers, the product marketing cycle, sales strategies, and the unique challenges of selling “intangibles,” such as excitement or comfort.

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Academic Catalog - 2018-2019

The W. A. Franke College of Business

Hotel and Restaurant Management

Hospitality Marketing and Sales, Undergraduate Certificate


Careers

What Can I Do with a Certificate in Hospitality Marketing and Sales?

Do you have the ability to win people over with your ideas? Do you feel as if you are a natural salesperson?  If you answered yes to the above questions, then this certificate might be the right fit for you. With this certificate, you will learn how to effectively market and sell your future hospitality company and the services they have to offer. You will also be able to understand how to meet the needs of your customers, what they look for in a hospitality service, and how to better your selling and marketing skills to customers in the hospitality industry. With the hospitality industry growing more profitable day after day, it is important to be able to have the skills to market and sell what will set your future hospitality company apart from the rest.

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Academic Catalog - 2018-2019

The W. A. Franke College of Business

Hotel and Restaurant Management

Hospitality Marketing and Sales, Undergraduate Certificate


University Requirements

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Academic Catalog - 2018-2019

The W. A. Franke College of Business

Hotel and Restaurant Management

Hospitality Marketing and Sales, Undergraduate Certificate


Overview

In addition to University Requirements:

Please note that you may be able to use some courses to meet more than one requirement. Contact your advisor for details.

Minimum Units for Completion 15
Highest Mathematics Required MAT 114
Additional Admission Requirements Required
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Academic Catalog - 2018-2019

The W. A. Franke College of Business

Hotel and Restaurant Management

Hospitality Marketing and Sales, Undergraduate Certificate


Details

Additional Admission Requirements
Certificate Requirements
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Academic Catalog - 2018-2019

The W. A. Franke College of Business

Hotel and Restaurant Management

Hospitality Marketing and Sales, Undergraduate Certificate


Campus Availability

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